ABOUT US

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Innovation, entrepreneurship, new tech, disrupted markets - this is definitely a new exciting world. And people like to talk about innovation. A lot. The best proof is the amount of conferences and innovation related events. Every day we discover a variety of new apps and solutions that become shortly the hype of the moment. But how do we make good use of it? How can the settled companies keep the pace with the disruptive wave of emerging technology?


That's why we decided to found THIS IS NOT A STORM.


For many companies that can see their industry disrupted it's a hard time to fight for the market share, the profit margins, the best talent, the new tempting products, when they have to compete with the agile start-ups. Some of them decided to fight back and their number is growing every year. These are companies who understand the benefits of the Open Innovation programs and the different forms of collaboration with start-ups.


Reason enough to develop a refreshing innovation approach. With a background of many years in advertising, marketing, arts, innovation consulting, law and the startup scene and sharing the passion for Innovation and the understanding for the new context in which we live, Tudor (in London) and Roxana (in Hamburg) decided to join forces and start designing corporate open innovation programs. We've been definitely inspired by Magritt's artwork and we are determined to prove with every new project that THIS IS NOT A STORM, it is just INNOVATION.

MEET THE TEAM

Roxana Balan

Co-Founder

Innovation Lead


International innovation consultant, she was previously with Futurecandy (Germany) where she developed innovation projects for Deutsche Bank, Vodafone and Mastercard. Roxana was part of the founding team for Innovation Summit and Internet & Mobile World (Romania).

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Tudor Birlea

Co-Founder

Innovation Lead


Cross-disciplinary entrepreneur with a 10+ years career as international lawyer and startup founder. He is advising startups on fundraising and elementsablished companies on new markets.

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Smaranda Ignat

Innovation Strategist

 


15+ year experience in talent management and consultancy for small and medium size businesses, connecting people and opportunities

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Tudor Stanciu

Content Lead

 


Tudor has been actively involved in general legal advice for IT startups while also experimenting with a couple of entrepreneurial projects of his own. Honing his writing and content creation skills, he is also engaging in opinions, reviews and other pieces on the startup world both on a personal website as well as with outlets such as TechCrunch or Refuga.

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OUR ADVISORS

Jonas Altman


Jonas is Managing Partner at award winning marketing consultancy, Social Fabric. He has 20 years experience within the creative sector partnering with leading clients including Sony Music, BBC and the Guardian. He is a visiting lecturer in Entrepreneurship and Innovation at top Universities, startup business advisor and regular conference speaker. Jonas is the ex-director of Front Row I/O.

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Jay Peters


Jay Peters is the director and managing partner of PARK & Grow USA. He consults, coaches and educates in design management, design leadership and design-led innovation to create value for enterprise clients including LEGO, Nestle, Sony, Novo Nordisk, Unilever, Roche, Newell Rubbermaid and others, as well as for various design organizations and academic institutions.

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Erik Barna


Erik is the Founder and CEO of Life Is Hard, award winning public tech company. He has +15 years experience in IT by developing software products. Erik is a creative thinker, strategist and technology entrepreneur. His professional background and capabilities in IT, entrepreneurship, management and product development make him an Innovation and Leadership Advocate.

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Eliade Rotariu


Eliade is the founder of DeKlausen. He has over 20 years experience in management and sales for multinational corporations as CEO, trainer and consultant. He is a Certified Management Consultant and a practitioner with a minimalist-realistic approach.

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